In a matter of days, we saw buildings under water, houses contaminated by overflowing sewers, ground floors that needed to be sterilized, heaters that needed to be replaced, people without power and temperatures that were dropping. It wasn’t just on the news. We were hearing stories from our friends, family, and co-workers. Martin, Tom, Dara and others had no power for 10 days, no internet, and no heat. Fortunately, none of them had been injured.
For me, New York had been my home for many years, and TIBCO, the company I worked for, had a long history in New York, starting on Wall Street. It seemed appropriate that we needed to do something to help with the hurricane Sandy relief effort.
I created a subject called “Operation Sandy” on our company’s private social network, and posted a message asking for donations to aid the Sandy relief effort. Employees started following the subject and asking how they could contribute. Once the campaign took off, donations started to stream in and within about five days, we had raised approximately $8,000, on top of the $5,000 TIBCO had already authorized for me to spend on supplies. [Read more...]