The NBA is starting up again. The Boston Celtics have had a great team over the history of the NBA, but in 1980, General Manager “Red” Auerbach, saw an opportunity to put together a solid team like no other. Through shrewd draft picks and a trade, three future Hall of Famers joined the team – Larry Bird, Robert Parish and Kevin McHale. The men would become known as “The Big Three” because they showed promise to make the Celtics a dominant team again. With these three men, the team won the NBA championship in 1981. Just as the Celtics acquired The Big Three, TIBCO Spotfire helps Allergan, a pharmaceutical company, pursue the ideals of E3: becoming an Event-Enabled Enterprise.
Allergan is a global specialty pharmaceutical company that employs more than 10,000 people worldwide. The company operates world-class discovery and development facilities, as well as state-of-the-art manufacturing plants. Three was not just a magic number for the Celtics or Spotfire. A great team can lead any basketball franchise or pharmaceutical company to success. Allergan and Spotfire are one of these great teams. [Read more...]