Ivan Casanova

Ivan Casanova runs product marketing for TIBCO’s Automation, Integration and Cloud offerings. Throughout his 20-year career in the enterprise software industry, he has helped businesses optimize their IT infrastructure to meet the challenges of the 21st century. Ivan has a BS in Computer Science and Mathematics from Binghamton University.


IT – The New Business Unit

Change ITOver the past few weeks I have been in a number of meetings with current and prospective customers talking about the growth challenges they are facing in 2012, due to the economic recovery. I get true insight from these meetings, and lately, I have been hearing a consistent concern from a number of these conversations. Their number one concern: will their IT staff be able to keep up with the company as it grows? My response to this has raised a few eyebrows; IT needs to fundamentally shift the way it approaches business. IT can no longer be just a department that keeps the lights on–it needs to think strategically like any other business unit, focusing on ROI and efficiency. [Read more...]